Having a great LED sign isn’t everything. You also have to know what to display. Creating the right ad might seem pretty obvious, but doing it right can make all of the difference to your customer and your business. Below are 4 LED sign ad design tips to help get your started:
- Be Clear: make it obvious within seconds on what you are trying to communicate to your customer. Use only a few words or a clear image to get your message across.
- Use CTA’s: calls-to-action can really motivate your customer on what to do. Use words like: ‘discover’, ‘shop now’, ‘don’t miss out’ to get the customer to act on your ad.
- Whitespace: clarity is everything. One thing you’ll notice on any billboard is that ads coming from big brands keep things simple. This means you should too. If you’re using a single image, keep overlaying wording to a few words. Also use empty space as much as possible to really highlight whatever you are displaying.
- Be Creative: customers are bombarded with advertisements all of the time. Nowadays, to get noticed at all you need to be different. Don’t be afraid to think outside of the box. If you need some inspiration, click here.
Contact us and let us know what you think of our 4 LED sign ad design tips.